On December 7, 2024, Suofeiya, a leading brand in China's custom home furnishings industry, celebrated the grand opening of its high-end custom experience center in Jakarta, Indonesia. This new chapter not only represents a significant milestone in Suofeiya's global strategy but also marks a new pinnacle in the brand's international expansion. The opening event captured the attention of home decor enthusiasts and industry experts alike.

During this momentous occasion, Suofeiya Group Vice President, Ms. Pan Wen-Shan, was present to engage with guests and witness this exciting moment. In her speech, Ms. Pan commended the vibrancy and potential of the Indonesian market and elaborated on its crucial role in Suofeiya's global strategic plan. She expressed strong confidence in the Indonesian market and reaffirmed Suofeiya's commitment to advancing its business in the region, offering local consumers the same exceptional home experience as the international market.

Located in the heart of Jakarta, the Suofeiya high-end custom experience center spans 500 square meters and showcases seven core product categories. This space is not just a perfect blend of spatial aesthetics and lifestyle, but also offers an immersive home experience—where customers can truly envision and experience their ideal home, surrounded by high-quality, customized home solutions.

The design of the experience center is built on four key pillars: sustainability, quality, intelligence, and trendsetting luxury. The overall layout is meticulously crafted to resonate with modern taste, offering a harmonious blend of contemporary luxury and minimalist elegance. Every detail reflects an exceptional commitment to design and a pursuit of the highest quality of life.

The showroom is divided into eight zones: the kitchen cabinet experience area, the walk-in closet and bedroom display area, the living room, the dining room, the entryway area, the multifunctional room, the display cabinet area, and the VIP negotiation area. The overall spatial layout is thoughtfully designed, with each zone being distinct yet seamlessly connected, creating a smooth and cohesive visitor flow.

In the future, Suofeiya will continue to adhere to its core principles of “Customer First, Innovation for Mutual Benefit, Professional Efficiency, Integrity and Progress.” The brand is committed to enhancing its product quality and expertise, offering global consumers one-stop custom home solutions. Through continuous innovation and breakthroughs, Suofeiya aims to lead the global home industry, delivering an exceptional and comfortable living experience to every customer.

As part of its global expansion, Suofeiya currently operates over 4,000 stores worldwide, partnering with more than 30 overseas dealers and covering over 20 countries, including the United States, Canada, Mexico, Australia, Singapore, Vietnam, Thailand, and more. With the opening of its Jakarta store, Suofeiya is further strengthening its influence in Southeast Asia and actively expanding into other international markets. By partnering with top-tier collaborators, Suofeiya aims to drive the global home furnishings industry forward.

Welcome to Suofeiya Indonesia!

Showroom Address: Alinda Furniture Gallery IDD (Indonesia Design District) PIK 2